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Kuala Lumpur, Wednesday, 22 December 2021 – HELP University (HELP) and multi-faceted retail technology solutions provider Eatcosys Sdn. Bhd. have signed a Memorandum of Understanding (MoU) to work collaboratively in establishing joint-certificates for training, and research and development in digital services solutions to support companies in the retail and food and beverage industries. 

Homegrown Eatcosys offers end-to-end retail and digital solutions to support independent businesses and start-ups in their respective operational needs. These include procurement, supply chain financing, customer acquisition and retention, go-to market support, and data analysis. The company currently operates platforms such as FoodAdvisor, MyCookingStory, FeedMyGuest, and VMO to further support local businesses. 

Armed with a venture capital division and wide market access, Eatcosys also invests in the next generation of start-ups with promising growth potential to complement its broad suite of solutions within the realm of its existing ecosystem. The industry-academia alliance is well-suited with Eatcosys’ aspiration in fostering entrepreneurship among tertiary students.

HELP and Eatcosys aim to explore possible areas of cooperation, covering the promotion of micro-credentials, and offering courses through the National Upskilling Programme (NUP), the Apel.Q, DBA, and Master’s degrees through the Eatcosys’ regional networks. 

Professor Chan, Vice-Chancellor and President of HELP University said: “HELP and Eatcosys have synergies in these areas of collaboration especially in the digital space. During the pandemic the owners of F&B and retail outlets that were already using the digital space to promote and deliver their products were more resilient than those who could not or did not. This proves that there are a lot of opportunities out there to support these companies with digital services solutions. We hope that our entrepreneurial students will be able to work with Eatcosys to come up with new solutions to help businesses.”

Mr. Tham Lih Chung, Chairman of Eatcosys, said: “Eatcosys works with veteran and young professionals within the start-up ecosystem to strengthen their economic value while generating societal benefits. By leveraging our expertise, industry experience, market intelligence and insights, we’re confident in empowering the students and budding entrepreneurs with a futuristic mindset, aptitude and entrepreneurial skill sets to thrive in the start-up multiplex while stimulating a positive social and profitable impact for their communities.

We feel privileged in partnering with one of Malaysia’s leading universities based on our mutual values and interest in reimagining entrepreneurship for the next generation.”

About HELP University

HELP University was founded in 1986 and it has developed into a leading institution of higher learning in Malaysia. HELP University offers a wide range of social science, and humanities programmes, and is renowned for its psychology, accounting, business, law, education, and IT programmes. The university has embarked on a transformation journey to become the Analytics-Driven Entrepreneurial University.

In 2019, HELP University was awarded the Premier Digital Tech Institution (PDTI) status by the Malaysian Digital Economy Corporation (MDEC) for being a leading digital tech-focused institution that produces high quality graduates for the workforce. 

In 2020 it was awarded an overall 5 Stars rating by the Quacquarelli Symonds (QS) an annual publication of university rankings. QS also awarded 5 Stars to HELP for the following categories: Teaching, Employability, Academic Development, Internationalisation, Facilities, Social Responsiveness, Inclusiveness, and Business and Management Studies (MBA). In 2021, HELP University was ranked No 1 among 650 universities in Asia for Outbound Student Exchange programmes by QS Rankings World University Ranking: Asia 2021. 

Visit for more information on HELP University. 

About Eatcosys Sdn. Bhd.

Eatcosys, a play of the words ‘eat’ & ‘ecosystem’. The word ‘eat’ does not just represent the activity or action that we are all too familiar with. In many cultures, it holds a deeper meaning: sustenance, dependable and essential. In Eatcosys, the primary ethos is to be the essential ecosystem that enables retail & e-retail businesses to be relevant and win in the Industrial Revolution 4.0. At every step of the retail business lifecycle, there are some major pain points that need resolving. In Eatcosys, we acknowledge that providing solutions for so many pain points effectively is by no means a simple task. Hence, Eatcosys provides an integrated platform that offers retail solutions operated by specialists, covering the entire business lifecycle from the stages, birth to growth. The integrated platform works across three fundamental verticals: Platforms-as-a-Service (PaaS), Technology Enabled Services (TES) and Fintech. The company recently completed its pre-IPO equity crowd fundraising (ECF) exercise, raising more RM10 million in private placement and ECF contributions combined and its value now stands at RM125 million. The group plans for its Initial Public Offering on the ACE market by the fourth quarter of 2022 with an estimated PE ratio of 20 or higher.

SWCorp: Solid Waste Management and Public Cleansing Corporation 

Media Enquiries

Juliet Chan
Director, Corporate Communications
HELP University

Deborah Teoh
Communications Consultant
On behalf of Eatcosys Sdn. Bhd.
M: 012 931 8700

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