Master of Business Administration (Online)


HELP Damansara

Level of Study



1 to 3 years​


January every year. For the January 2022 Intake, application deadline is Thursday, 30th September 2021

Course Code

KPT/JPS (R-DL/340/7/0653) (MQA/FA8009) 04/26

The HELP Master of Business Administration (Online) programme is offered by ELM Graduate School in response to the demand for more flexible study options for professional and career advancement. The MBA Online is delivered by an accomplished faculty and supported by experienced industry practitioners. Students can now access it whenever or wherever their schedule permits and still learn and share with participants from all over the world in an interactive and virtual environment.​

​The MBA Online’s flexible, 12-module online structure makes it highly attractive and popular for busy working adults and large cohorts of students from across the world. Students can choose to pay-as-they learn by enrolling in multiple modules at a time, or pay the full cost of the programme, whichever that is easier and more convenient for them.

  • A Bachelor’s degree from a recognised university with a CGPA of 2.50, preferably with adequate industry experience; those with a CGPA of less than 2.50 but with 5 years’ relevant working experience are also admissible.
  • Non-degree holders (Malaysian) with at least a Diploma or STPM may obtain MQA Accreditation of Prior Experiential Learning (APEL) approval for programme admission.
  • International applicants are required to fulfil a minimum score of 6.0 for International English Language Testing System (IELTS) or the equivalent.

For more information contact:

Programme Advisor​

Ms Ho Jet Ling​​
+603 2716 2000 ext. 2259​

RM 36,000


  • ACC512 Accounting for Managerial Decision
  • ECO501 Business Economics
  • MHRD510 Global Human Resource Management
  • MKT501 Marketing Management
  • MGT508 Operations Management
  • MGT500 Project Paper (Capstone)
  • MCR501 Business and Management Research (Compulsory Non-graded Module)


  • MGT503 Business Ethics (compulsory)​
  • MGT510 Strategic Management​
  • MGT505 International Business​
  • MGT506 Leadership and Organisational Effectiveness
  • FIN501 Corporate Finance​
  • MGT503 Digital Marketing​
  • MER501 Entrepreneur

This module essentially covers the various areas of financial accounting such as primary financial statements, as well as the purpose, content, form and use of these statements to extract information about business operations via financial statement analysis. It also deals with topics from management accounting, and covers a wide range of areas such as cost concepts, product costing techniques and processes used to generate information for management planning and control to support decision activity (i.e. CVP, budgeting and decision making).


This module examines the importance of operations and its functions within an organisation and how it contributes to the competitiveness of the business. It provides students with a firm foundation in the principles and concepts of modern production and operation management as applied in world class manufacturing and service environments. Students will learn operations strategy, process design, planning and control, project management, quality management as well as how products and services can be delivered at optimal level.


This module exposes students to the key issues in marketing strategies development within a competitive, globalized and digitalized environment. It is designed to help students understand the external environment, the role of research in evaluating market opportunities and also how a product is developed and marketed. Case studies and simulations are used to enhance students’ knowledge and skills, especially in understanding real life application of marketing management and strategy.


This module offers an intensive ‘mainstream’ introduction to economic principles, and allows students to develop a business person’s understanding of the fundamental economic problems of the firm and of the society in which the firm operates from. Students will be exposed to the study of business and economics, both of which are necessary for a career in business. A strong grounding in economic theory and applications will provide them with the tools of analysis, which can then be applied to business related modules. You will learn the process of strategic analysis, pricing, company organisation and structure, competitive advantage and innovation.


This module is designed to provide students with the working knowledge of HR Management practices in a global context. Students will appraise the main approaches in international human resource management and understand the national influences on the practices of HR Management. They will also learn about the HR approaches used by MNC. The topics are carefully selected to help students develop a global mindset and cultural sensitivity, as well as enhance their skills in dealing with global talent management, compensation and benefits, employees’ relations, mobility management, etc.


This module is designed to enable students to understand and analyse the complex nature and characteristic of leaders and leadership. Students will critically examine the concepts of leadership and management in diverse cultural settings and evaluate and apply appropriate theories and model of leadership to achieve organizational sustainable competitive advantage.


This module is designed to develop understanding of entrepreneurship, its scope and role in management. It delves into the important dimensions of entrepreneurial activities, while recognizing different roles of entrepreneurs, different forms of entrepreneurship and the challenges in managing the entrepreneurial journey. Students will appreciate the scopes and limitations to entrepreneurial action, decision making and behaviour from the perspectives of both the art and science of entrepreneurship management.


This module provides students with a critical understanding of contemporary issues in corporate governance and accountability, with a focus on the need for ethical conduct in businesses. Students will learn the different governance issues, how they are evaluated, as well as develop an understanding on the role of institutional investors, board effectiveness, executive directors, risk management, internal control and transparency. The module emphasises on the evolving concept of holistic governance and the increasing need for stakeholder accountability. Students will have the opportunity to explore how corporate governance and accountability may be enhanced and how ethical business environment can be enhanced and sustained.


This module serves to provide the conceptual frameworks and conflicts analysis models, tolls and processes for effective negotiation and conflict resolution. It teaches students to adopt a mindset that is aware and sensitive to a diverse population across different organisational settings. Students will explore the system dynamics, complexity of issues and actors, as well as learn how to build common grounds, establish dialogues and work towards reaching a constructive outcome through the use of collaborative processes.


This module explores the role of national and regional environment and the diverse range of business environment in Asia. Students will learn the origin of Asian dynamism, and have the opportunity to analyse the lessons as well as discuss the issues that Asia will be facing in the new century. Students will learn to understand macro-characteristics such as economics, cultures, politics, firm-level economic outcomes in Asia, as well as the role of Asia in the world economy. Students will be informed on the realignment of economic and political power between Asian countries and the rest of the world in the new century.


This module provides students with a broad understanding of international business environment, as well as helps them develop a critical awareness for major issues and problems associated with the development of international business and management. Students will learn to evaluate ideas related to internationalisation processes along with the problems of formulating and implementing successful international business. Students will also learn to understand the concepts and skills that are needed to manage international operations.


The module examines the process of strategic management, focusing on the nature of strategy formulation and implementation. Students will develop strategic decision making skills through the analysis of strategy concepts, tools, as well as case study examples. Students will also be able to apply strategic management frameworks to critically analyse the business and its competitive environment; formulate competitive and development strategies and suggest implementation plans.


The Project Paper involves developing an original paper, research study or project related to entrepreneurship, leadership and management areas.It offers students the opportunity to undertake an independent research/consultancy project; integrating what they have learnt throughout the MBA programme and applying these concepts and skills to a real problem at the workplace or within the community that they operate. Students will undertake the study using appropriate research methodologies and frameworks. Students will be able to apply theories and synthesize literature in their field of study; gather, analyse and interpret data as well as make a written presentation of their findings that is appropriate to the Master level degree.


This is a compulsory subject although it is non-credit bearing. We recognise that new skills are required for postgraduate study. This module is designed to equip students with the skills to undertake academic assignments. Students will learn time management skills, research skills, evaluation and data analytics skills as well as extended writing skills.

Online Discussion (10%) + Open-book Examination (20%) + Assignment I (30%) + Assignment II (40%), with such variation as and when approved by the Academic Board.

Interested to find out more?

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