This programme takes you beyond the traditional advertising major, as the curriculum incorporates business, marketing and management perspectives into advertising. It includes promotions, brand management, product launches and merchandising, among others. Marketing communication specialists today are an integral part of any marketing team. They communicate information to current and prospective customers about products or services that are currently available in the market, as well as launching or rebranding brands the various media.
For more information on entry requirements, programme pathways, subjects listing and to get to know the faculty, please download our brochure.
Applicants must have one of the following Entry requirements:
International Student Only
International students who do not have the minimum English language entry requirement can be accepted into the programme. However, they are encouraged to enroll in the university Intensive English Programme (IEP) as a preparatory test and sit for the IELTS or other similar tests. Upon passing the test with 5.0 score or equivalent, students can formally enroll in the faculty programme.
There is currently a waiver package available. Please e-mail firstname.lastname@example.org for more details.
5 COMPULSORY MPU SUBJECTS
MPU1 (CHOOSE 2 SUBJECTS)
MPU2 (CHOOSE 1)
MPU3 (CHOOSE 1)
MPU4 (CHOOSE 1)
UNIVERSITY OF SOUTH AUSTRALIA
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