Bachelor of Communication (Public Relations) (Honours)

Get the professional skills and knowledge to work on developing beneficial relationships with consumers, media and government for your company or client.

Overview

Public relations practitioners work on developing beneficial relationships with clients, media, government, consumers and other stakeholders. This programme provides students with professional skills and knowledge, including skills in professional writing techniques, crisis and issues management, media and stakeholder relations, campaign planning, strategy and research, with an emphasis on problem-solving, creativity, and project and relationship management.

For more information on entry requirements, programme pathways, subjects listing and to get to know the faculty, please download our brochure.

Intakes
Jan, May, Aug

Duration
3 years 

Location
Subang Bestari

Indicative Total Fees (For Malaysian Students)
including Application Fee, Registration Fee, Resources Fee (Full) and Tuition Fee (Full) RM 79,400

Course Code
(R3/0323/6/0064) (03/30) (A6243)

Why study Bachelor of Communication (Public Relations) (Honours) at HELP?

HELP’s innovative and creative communication programmes prepare students for working across the media industry and beyond.

  • A three-year honours programme that emphasises the practical applications in contemporary communication settings.

  • Our courses are designed to give you a balanced portfolio of communication theory, research and practice in your chosen area of specialisation, giving you an edge over your competitors.

  • Practical training through internships.

  • We are equipped with professional and industry standard broadcast studios and equipment to enhance the quality of its media, PR and communication graduates for ready employment anywhere.

Programme Overview 

  • Entry Requirements

    • Applicants must have one of the following Entry requirements:

    • HELP Foundation in Arts / Foundation in Science
    • STPM At least 2 C’s
    • A-Level At least 2 passes
    • Senior Middle 3 (UEC) At Least 5 B’s (including English)
    • CPU 5 passes with a minimum average of 50%
    • SAM/TEE Examination At least 5 passes with a university aggregate of 50%
    • International Baccalaureate At least 24 points
    • Matriculation/Foundation At least CGPA of 2.00
    • Diploma At least CPA 2.00
    • Equivalent qualification

    International Student Only
    International students who do not have the minimum English language entry requirement can be accepted into the programme. However, they are encouraged to enroll in the university Intensive English Programme (IEP) as a preparatory test and sit for the IELTS or other similar tests. Upon passing the test with 5.0 score or equivalent, students can formally enroll in the faculty programme.

Here are the academic pathways for the Bachelor of Communication (Public Relations) (Honours).

  • Australia (February & July Intakes)

    • UNIVERSITY OF SOUTH AUSTRALIA

    • Bachelor of Communication and Media (2 + 1)

    UNIVERSITY NEW SOUTH WALES

    • Bachelor of Media (Public Relations and Advertising) (1 + 2)
    • Bachelor of Media (Screen and Sound Production) (1 + 2)

    EDITH COWAN UNIVERSITY

    • Bachelor of Media and Communication (2 + 1)
    • Bachelor of Design (2 + 1)

    UNIVERSITY OF QUEENSLAND

    • Bachelor of Communication (1.5 + 1.5)

    DEAKIN UNIVERSITY

    • Bachelor of Arts (1 + 2 / 1.5 + 1.5 / 2 + 1)
    • Bachelor of Communication (1 + 2)
    • Bachelor of Film, Television & Animation (1.5 + 1.5)

    QUEENSLAND UNIVERSITY OF TECHNOLOGY

    • Bachelor of Creative Industries (1 + 2)

    MURDOCH UNIVERSITY

    • Bachelor of Creative Media (Photography) (1 + 2)

  • United Kingdom (September Intake)

    • HERTFORDSHIRE UNIVERSITY

    • BA (Hons) Mass Communication (2 + 1)

    UNIVERSITY COLLEGE BIRMINGHAM

    • BA (Hons) Digital Marketing (2 + 1)

    ROBERT GORDON UNIVERSITY, SCOTLAND

    • BA (Hons) Media (2 + 1)
    • BA (Hons) Public Relations (2 + 1)

    SWANSEA UNIVERSITY

    • BA (Hons) Media and Communication (1 + 2)

    MIDDLESEX UNIVERSITY

    • BA (Hons) Advertising, PR and Branding (2 + 1)

Here are the career pathways for graduates who complete the Bachelor of Communication (Public Relations) (Honours) programme. The graduates can further their studies and do a postgraduate degree to further unlock more career pathways.

  • Possible Career Pathways

    • Public Relations
    • Journalist
    • Writer
    • Content Developer
    • Broadcast Journalist
    • Corporate Communications
    • International Communications
    • Crisis Communications
    • Public Affairs
    • Government Relations
    • Stakeholder Engagement
    • Editor
    • Sub-Editor