Nabila Mohd Yunus

Nabila Mohd Yunus serves as Senior Lecturer and Program Leader in tourism management at HELP University. With over 14 years of experience in higher education, alongside early industry practice in event organization, she offers a well-rounded perspective to her academic career. She holds a Bachelor of Science (Hons) in Tourism Management from Universiti Teknologi MARA (UiTM) and a Master of Science in Hospitality Management from UNITAR International University. She currently undertakes PhD research at Universiti Putra Malaysia (UPM), centered on travel experiential frameworks for slow gastronomic experiences within community-based settings.

Her teaching interests centre on tourist behaviour and tourism marketing. She holds a certification in basic reservation and ticketing from Amadeus Malaysia, and she serves as a Subject Matter Expert for the Ticketing Division under the Industrial Skills Framework (IndSF) Hospitality (Tourism) by Human Resources Development Corporation. Furthermore, she is a member of an international collaborative research team on cross cultural work environments, focused on working conditions, psychological flexibility, and international life satisfaction in partnership with ANSIM in Poland, alongside participants from Italy, Portugal, Türkiye, Bulgaria, and Malaysia.

Nabila bridges academia and practice by providing expert insights as a panelist for the 2025 PATA Malaysia Chapter (PMC) Inter-state Tourism Networking Forum, and expands global academic perspectives through her 2023 ERASMUS+ Teaching Mobility at the Salzburg University of Applied Sciences (FH Salzburg), Austria, with lectures centred on Understanding the Muslim Travel Market. Driven by a deep sense of social responsibility, she champions environmental and educational community initiatives, including the International Coastal Cleanup by Reef Check Malaysia, mangrove tree planting projects and programs at the Wetland School of Setiu, Terengganu.