Bachelor of Business Psychology (Hons)


HELP Subang 2

Level of Study



3 years


Jan 5, Mar 2*, May 18, Aug 17, Oct 12*

*Not available to students seeking credit exemption

Course Code

KPT/JPS (R3/340/6/0706) (A7364) 01/27

This programme is designed to provide skills in organizational and systems management reinforced with psychological insights and behavioural science. By integrating management studies with the critical and analytical methods of psychology, it meets the needs of students intending to pursue careers in personal management, training and development, human resource management and employee & customer relations.

Upon completion of the programme, students will have:

  • Developed an understanding of human behaviour and organisational dynamics that reflect business success
  • Gained the skills to function effectively in group and organisational settings

Applicants must have one of the following Entry requirements:

Any one of the following:

  • HELP Foundation in Arts / Foundation in Science
    Minimum CGPA score of 2.0 out of 4.0**
  • HELP Diploma in Business
    Minimum CGPA score of 2.0 out of 4.0**
  • STPM
    2 Cs**
  • A-Level
    2 passes
  • Senior Middle 3 (UEC)
    5 B’s***
  • CPU
    5 passes with a minimum average of 50%
  • Australian Matriculation Programmes
    University Aggregate of 50% or ATAR score of at least 50 for various programmes
  • Equivalent qualification

**The stated qualifications need to be supported with a pass in Mathematics, English, Sejarah and Bahasa Melayu at SPM level.

***Please refer to the Faculty of Business, Economics and Accounting on the Mathematics
and English requirement.

  • 3-year honours programme
  • 31 subjects including a graduation project
  • 14 weeks for full semester; 7 weeks for half semester

RM 67,500*

*Assuming students are taking Business Psychology (BPSY) elective subjects


  • ACC101 Financial Accounting 1
  • ECO101 Principles of Microeconomics
  • LAW101 Business Law
  • MGT101 Principles of Management
  • MKT101 Principles of Marketing
  • QBM101 Business Statistics
  • BPSY105 Introduction to Quantitative Methods
  • BPSY106 Introduction to Qualitative Methods
  • BPSY111 Introduction to Psychology 1
  • BPSY112 Introduction to Psychology 2
  • BPSY113 Psychology of Personal and Academic Development


  • HRM201 Managing Human Resources
  • MGT212 Business Analytics for Decision Making
  • MKT201 Consumer Behaviour
  • BPSY205 Social Psychology
  • BPSY207 Human Personality
  • BPSY210 Conflict Theory & Resolution


  • BPSY302 Introduction to Industrial/ Organisational Psychology
  • BPSY310 Cross Cultural Psychology
  • BPSY314 Introduction to Economic Psychology
  • LAW309 Psychology & Law
  • MGT302 Change Management
  • MGT306 Research Methodology for Business Psychology
  • MGT400 Graduation Project

Students are required to choose 3 electives of 4-credit value from Year 2 or Year 3 subjects

    • BIP300 Business Internship Programme
    • BPSY221 Development Psychology
    • BPSY222 Learning and Cognition
    • BPSY309 Health Psychology
    • BPSY311 Psychological Testing for Business and Marketing
    • HRM202 Developing Human Resources
    • HRM302 Managing Occupational Health and Safety
    • HRM303 Managing Strategic Human Resources
    • INR201 Industrial Relations
    • LAW207 Law of Employment
    • MGT200 Small Business Management
    • MGT201 Organisational Behaviour
    • MGT204 Asian Entrepreneurship and Innovation
    • MGT300 Managing People Across Cultures
    • MGT305 Business Ethics and Social Responsibilities
    • MKT205 Sales Management
    • MKT206 Retail Management
    • MKT301 Integrated Marketing Communication
    • MKT302 Strategic Global Marketing
    • MKT305 Strategic Marketing Relationships
    • MKT306 Services Marketing
GRADUATION PROJECTS All students are required to complete a graduation project in business psychology or related areas under supervision


  • MPU3183 Penghayatan Etika dan Peradaban
  • MPU3193 Falsafah dan Isu Semasa
  • MPU3143 Bahasa Melayu Komunikasi 2 (International students)
  • MPU3213 Bahasa Kebangsaan A***
  • MPU3373 A*Gen Careers in Malaysia & Beyond
  • *** For Malaysian students without a credit in SPM Bahasa Melayu.
  • MPU3412 Co-curriculum – Sports 2
  • MPU3432 Co-curriculum – Event Management 2

Most subjects follow the assessment pattern below:
Continuous assessment – 50% Final examination - 50%

Academic Pathway

HELP University has strong partnerships with many international universities. Our links extend to universities in Australia, UK, China, Ireland and New Zealand. Our bachelor’s degree students have the flexibility to plan for a 1+2 or 2+1 arrangements with many high-ranking universities that have collaborations with HELP University while our diploma students can plan for a 2+2 or 2+1 1⁄2 or even a 2+ 1⁄2+ 1 or 2+1+1 arrangements.

Why Business @ HELP?
  • Largest academic facility at HELP University
  • Qualified and remarkable lecturers
  • Industry advisory board
  • ..and many more
Make Us Your 1st Preference

Your heart says one thing and your head says another. Satisfy both, here and now.

Interested to find out more?

Join us today and make a difference to your future. With HELP University, you will be assured of world-class education at affordable prices.